LeTV's advantages and disadvantages

Advantage

1. Build a global leading cloud video platform. One of the largest cloud platforms in China, with a physical bandwidth of 2.1T, a total storage capacity of 100,000T, and nearly 10,000 servers, guarantees smooth playback of high-definition video on demand.

2, the industry's most professional long video copyright library. Rich content, more than 90,000 TV dramas and more than 5,000 movies, many popular sports live, more 1080P, 3D, Dolby 5.1-channel programs. Updated daily, daily and daily.

3, China's high-end smart set-top box market, the first brand. The industry's top hardware configuration: dual-core 1.5G processor, optical audio output, HDMI high-definition video interface, infrared expansion interface, Dolby audio certification. Give big screen TV HD, shocking beauty.

4, Letvstore, to create music as TV ecosystem. Dazzling interface, rich content TV application market, more than 1400 applications and games suitable for use on TV, convenient one-stop download service. Let your TV, some play, some use.

Disadvantage

1, the first is the audience is small, it is worth noting that C1 this box does not provide an ordinary TV AV interface, which means that most families use ordinary TV (about 70% of the total) can not be used to If you use it, you must purchase a flat-panel TV with an HDMI (High-Definition Multimedia Interface) interface. According to insiders, the Levision C1S box produced by Foxconn will be released on March 19, 2013. The AV interface will be increased, and the LeTV C1S will be faster. The workmanship is more elegant and the remote control function is optimized.

2. The set top box cannot realize the leap of display mode. According to data from Ovid Consulting, an industry agency, the penetration rate of 3D TVs over 40 inches has reached 65%, and the penetration rate of 3D display in early 2013 is expected to reach 80%. Lu Jiebo, deputy secretary-general of the China Electronic Chamber of Commerce, pointed out that consumers’ enthusiasm for 3D display means that most consumers are more inclined to choose 3D TVs. Although the 399 yuan set-top box is much smaller than the price of a new TV, it lacks 3D. With the standard display, the set-top box market will become narrower. In addition, some consumers have said that the change of TV content is not only a matter of the content, but whether it is energy-saving or whether the appearance is fashionable has become a factor for consideration. The content is only one aspect.

3, hardware strength is criticized. LeTV constantly emphasized that instead of relying on hardware to make money, it launched a free set-top box, but consumers pointed out that whether it is free or not, product quality must be guaranteed. Many consumers report that the 2,000 yuan experience of the first-generation set-top box introduced by LeTV is not very good, and the network environment is very demanding. The WiFi connection is often disconnected from the network and will not be reminded after disconnection. What makes consumers even more annoyed is that after the network is disconnected, they must be rebooted to connect to the Internet. In this way, the previously watched movies must be reselected, and the breakpoints to watch must be reloaded. In addition, the remote controller can not control the box at a long distance. Only when the remote controller is closely attached to the box and tries to connect continuously, will the remote controller be effective. Relevant person in charge of the former Le Vision also admitted that this section of the box does exist such a problem and needs improvement. The "free" set-top box launched this time, the actual price is only 1/5 of the price of the first generation. Relevant person in charge of LeTV said that the price is reduced because the metal shell is removed, replaced by a matte appearance, so the price will drop significantly. For the quality of new products after the price reduction, they must accept the market test. Analysts believe that despite the rich experience in the Internet field, but lack of hardware production experience, this is the reason why LeTV announced the launch of smart TV, but has not yet seen new products, after all, the hardware is sold, production, supply, quality must keep up.