Big data market is about to enter maturity

With the rapid development of cloud computing and big data, more and more enterprises are aware of the importance of data analysis and data mining. Recently, online business optimization products and service providers Guoshuang Technology shared the results of the past year. In the online advertising of a large number of brand advertisers, hundreds of millions of advertisements were analyzed through the company's smart technology.

At present, not only do operators use the data of Guoshuang Technology to make analysis and intelligent decision-making, but also thousands of government e-government websites are using Guoshuang Technology's solutions. In addition, some network TV stations, IPTV, OTT, etc. are all using data analysis of Guoshuang Technology.

Shuangyang, senior vice president of Guoshuang Technology, said that the reason why many industries choose the data analysis of Guoshuang Technology is because the company has a huge amount of data. Among these massive data, Guoshuang Technology has discovered a lot of data to help industries provide support during decision-making and operation. The innovation of the Internet and the development of broadband technology indicate that the era of big data has arrived.

Since its establishment in 2005, Guoshuang Technology has become a global partner of Microsoft Silverlight in 2008; in the same year, the company has become a global strategic partner of iCrossing in the United States; in 2010, Guoshuang Technology completed the A round of financing; in 2011, Nokia strategic investment Guoshuang Technology. Being able to achieve the "Great Leap Forward" in just a few years, focusing on data is the killer of Guoshuang Technology.

At the beginning of last year, Guoshuang Technology established the National Double Data Center in Beijing. This is the second research institute established after the establishment of the Network Government Research Center of the United Nations Information Center. At the same time, the National Data Center released the "China Internet Development Data Report 2012" and "China Government Website Development Data Report 2012" for the first time.

Since then, Guoshuang Technology has been selected as one of the top 100 high-growth enterprises in Zhongguancun last year. Its independent research and development online marketing effect optimization and user behavior analysis system Gridsum Web Dissector has been selected as the new technology and new products of Guancun National Independent Innovation Demonstration Zone.

According to global cloud computing provider rackspace, a new big data application ecosystem will emerge this year that will provide clear business value and return on investment. At present, some new technologies that have been introduced by foreign manufacturers will increase as people call for big data to provide investment returns. This year may not be the year of big data realization, but it should be a year of big data maturity. For domestic manufacturers, new opportunities will also be ushered in.

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