Sharp AQUOS despises the thickness of the TV, not even much thicker than a mobile phone, but now why TV is getting thinner?
This starts with the backlight structure of LCD TVs. The liquid crystal panel itself does not emit light, so the backlight source is needed to illuminate the screen. According to the position of the backlight source, it can be divided into two types: direct type and side type. From the name is not difficult to understand, direct type is to put the LED light crystal grains directly under the LCD panel, the side-entry is to put the LED die on the edge of the screen around the position, with the light guide plate will send the light to the screen Various regions.
Because the LED die of the edge-in backlight is around the screen instead of directly below, the LCD TV can be designed to be lighter and thinner. Because the LED die is directly below the screen, the thickness of the camera body must be increased. . According to the usual understanding, the direct type effect is better than the side type, because it can greatly reduce the light leakage phenomenon of the screen. Although the side type is thin, the light leakage of the screen is not well controlled, which is especially obvious in some low-end TVs.
The reality is that many types of entry-level TVs use direct-lit backlights, which are lower in positioning than TVs with side-entry backlights. These TVs do not have the advantage of a direct-type backlight. They do not have backlight partitions, but they are relatively simple to use. The characteristics only.
The Sharp color technology introduced by Sharp in 2011 is based on a direct-type backlight structure that automatically adjusts the brightness of each partition's backlight according to the light and shade information in the image. Combined with dynamic image processing technology, bright parts of the screen are brilliant and colorful. The part is more intense and deeper, so that the color reproduction is more realistic.
From the introduction of the above technology, you will find that it is very close to the concept of HDR. HDR mainly reflects the ability of a TV to control the light. It can make the darker areas darker, brighter and brighter. The basic problem is the same. Different from many HDR TVs currently on the market, Huang Cai technology starts with the backlight design to enhance the level of detail in the picture. Many low-cost HDR TVs do not have such capabilities. They only support HDR through software algorithms and improve picture quality. The effect is not obvious.
Nowadays, thin and light is an inevitable trend in the development of television. The ultra-thin design brought by side-entry backlight is naturally welcomed by the market. At this time, Sharp's color technology based on direct-type backlight is also evolving. The AQUOS Contempt Series S60, which was just released, is based on the new huangcai technology based on side-entry backlighting. Its significance lies in the fact that the TV has a slim body and also has the ability to partition the backlight. Sharp also knows that ultra-thinness that does not come at the expense of quality sacrifice makes sense.
In terms of sound quality, the AQUOS Sharp contempt series not only satisfies the user's differentiated needs, but more importantly it can bring good sound quality. The split-type speaker takes into account both the appearance and the sound quality. Although it is small in size, it contains 4 bass horns + 1 treble + midrange horn.
And support for Dolby sound surround sound, high-pitched midrange bass, including 20W woofer unit, optimize the bass unit to the height of the horizontal plane, with 2.1-channel effects in the outstanding movie drum sound ** gun sound and other bass performance is more true and more Live feeling. In terms of sound effects, YAMAHA AudioEngine and range expansion repair technology are used to enhance the harmony of the bass elements, and it is also possible to reconstruct the missing midrange and tweeter elements, thereby increasing the perceived depth of the overall sound quality. In order to provide users with more real and more shocking results, AQUOS Sharp despises the S60U equipped with Dolby Audio and DTS dual decoding, supports up to 7.1 channel high-definition content decoding, the TV can directly play high-quality two-channel stereo, creating a rich detail The sound field is so realistic that it feels like being in a scene.
As a culmination of Sharp's picture quality technology, Huangcai Technology previously existed only in Sharp's few high-end TV series, and the prices were not cheap. The AQUOS Contempt Series new products equipped with the new Huangcai technology will be able to lower the price to RMB 10,000 to meet the requirements. More on the picture quality has to pursue the user's needs. Sharp, the "father of LCD," was founded in Tokyo in 1912 by the founder Hiroshi Tokugawa. From then on he unveiled Sharp Screen's legendary history. Now Sharp has the dream of "Sharp Screen", and the pursuit of high-definition display technology has never stopped. # # and the vision is more truthful than Sharp's century-old belief. High-definition can make you see the truth of the dream; vision can make you describe the dream without boundaries.
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