What should the new car-building forces do in the game of big powers?

Auto giant Daimler's "five advances and three" major reorganization, the formation of a mobile travel company means the transformation of another giant. General Motors turned to the USTR for help, not wanting to be a victim of the Sino-US trade war. But under the great power game, who can escape? Tesla's second-quarter revenue growth and net loss expanded, but the stock price soared? Nissan Motor sold its battery business and China Renewable Energy Corporation took over. New car-building forces such as Weilai ES8 and Weimar EX5 have entered the eighth batch of new energy vehicle promotion catalogs. A big step for new car-building forces?

1. Auto giant Daimler's "five-in-three" major reorganization

Daimler Group, the parent company of Mercedes-Benz, issued an announcement on its official website, stating that the company’s shareholders and management have formally passed the group reorganization plan and will be reorganized from the current five major business units into three.

What should the new car-building forces do in the game of big powers?

According to the adjustment plan, after the reorganization, Daimler's five business units will be reorganized into three new companies, including Mercedes-Benz AG, Daimler Truck AG and Daimler Mobility Mobility (Daimler Mobility AG) company.

Public information shows that this reorganization is the third larger intra-group business reorganization of this world-renowned luxury car group with a history of more than 100 years. For this reason, this reorganization has been interpreted by people in the auto industry at home and abroad as a forward-looking measure to respond to the drastic changes in the auto industry.

Comment: Another giant transformation.

2. General Motors turned to USTR for help, not wanting to be a victim of the Sino-US trade war

General Motors is seeking to exempt the Chinese-made Buick Encore from the 25% tariff imposed by the United States. This move aims to prevent Buick's key model in the United States from becoming a victim of the Sino-US trade war. The mid-size SUV is priced from approximately US$35,000 and is only assembled in China. It accounted for approximately 19% of Buick’s total sales in the United States last year.

What should the new car-building forces do in the game of big powers?

General Motors said it had sent a request to the Office of the United States Trade Representative (USTR) on July 30. General Motors said that the vast majority of Envisions are sold in China. Because Envision's sales in the United States are low, it is not appropriate to assemble them in the domestic market.

Comment: Commerce is also part of the great power game, and no one can escape.

3. Nissan Motor sells battery business and China Renewable Energy Company takes over

On August 3, Nissan announced that it would sell its battery business to the Chinese renewable energy company Envision Group (Envision Group), a Shanghai-based wind energy farm operator. It is understood that Nissan will hold 25% of the shares or shares in the new company established in Envision.

What should the new car-building forces do in the game of big powers?

Nissan agreed last year to sell its battery business to GSR Capital, a Chinese investment company. However, as Sands River Capital was unable to raise enough funds to complete the acquisition transaction, Nissan subsequently cancelled the sale plan.

Comment: Nissan's "Slimming Plan" has finally taken a step forward.

4. Tesla's second-quarter revenue growth and net loss expanded

Tesla (Tesla) announced the financial report for the second quarter of the 2018 fiscal year. Revenue was US$4.002 billion, higher than the US$2.790 billion in the same period last year; the net loss attributable to common shareholders was US$718 million, which was attributable to ordinary shareholders in the same period last year. Shareholders’ net loss of US$336 million has also expanded.

What should the new car-building forces go from in the game of big powers?

Revenue from the automotive business in the second quarter was US$3.358 billion, an increase of 47% from US$2.287 billion in the same period last year.

Musk said in the conference call that the third quarter is expected to achieve sustainable profitability. Tesla shares surged 16% on the day the earnings report was announced.

What should the new car-building forces do in the game of big powers?

In the second quarter, Tesla's total production reached 53,339 vehicles. Model S and Model X shipments reached 22,319 in the second quarter, while Model 3 shipments were 18,449, and the total shipments were 40,768.

Comment: For Tesla and Musk, it is really one side of the sea and the other side of the flame.

5. Toyota Motor's second-quarter financial report net profit increased by 7%

Toyota Motor announced its April-June 2018 consolidated financial report (US accounting standards), and its net profit increased by 7% year-on-year to 657.3 billion yen. In addition to the growth in global car sales, efforts to cut expenses and reduce costs have also pushed up profits.

What should the new car-building forces do in the game of big powers?

In addition, operating profit increased by 19% to 682.6 billion yen (approximately US$6 billion). Sales for the quarter increased by 4% to 7.3627 trillion yen. The Group's global sales increased by 26,000 (1%) to 2.616 million. Sales in North America, Asia and Europe increased.

Comment: Toyota's prudent strategy once again won.

6. BMW's operating profit fell 6% in the second quarter

BMW announced that its operating profit fell by 6% in the second quarter due to increased spending on the development of electric vehicles and autonomous vehicles, but the decline was smaller than expected. BMW's earnings before interest and taxes (EBIT) fell to 2.74 billion euros (3.19 billion US dollars), and the company's automotive business EBIT margin fell to 8.6% from 10.1% in the same period last year.

What should the new car-building forces go from in the game of big powers?

In the second quarter of this year, the BMW Group’s global sales increased slightly by 0.7% to 637,878 vehicles. BMW stated that it is confident of achieving the expected target for this fiscal year and reiterated its full-year target.

It is expected that the delivery volume and revenue of the automotive business will increase slightly to a new high in 2018; the EBIT margin of the automotive business will remain within the target range of 8% to 10%, and the group’s pre-tax profit is expected to be the same as last year. Flat.

Comment: The transformation of traditional auto giants is not easy.

7. Volvo's global market sales rose 15% in July

Volvo Cars announced that it delivered 50,931 new cars to the global market in July, an increase of 15% from 44,278 in the same period last year.

What should the new car-building forces do in the game of big powers?

Among them, thanks to the promotion of domestically produced XC60 and S90, Volvo delivered a total of 10,121 new cars in the Chinese market in July, an increase of 9.2% over the same period last year. In July, Volvo's sales in the US market increased by 23.8% year-on-year to 8,622 vehicles.

From a global perspective, the new Volvo XC60 is still the best-selling model so far this year, ranking first in both sales and cumulative sales in July.

Comment: With the launch of the new compact SUV XC40 in China, Volvo's performance is expected to make further breakthroughs.

8. GAC Group sold more than 169,000 vehicles in July, and its independent growth rate continued to slow down

A few days ago, GAC Group disclosed its July 2018 auto production and sales data. The data showed that the group’s auto production in July was 195,715 vehicles, an increase of 8.91% year-on-year; the cumulative production from January to July reached 1,243,315 vehicles, a year-on-year increase of 7.87 %. Automobile sales were 169,752 units, a year-on-year increase of 7.25%; cumulative sales from January to July were 1,186,531 units, a cumulative year-on-year increase of 5.77%.

What should the new car-building forces do in the game of big powers?

Among them, the sales volume of GAC's independent passenger vehicles in July was 40,953, and the sales volume in the same period last year was 38,965, an increase of 5.1% year-on-year. The cumulative sales of new cars from January to July was 309,157, an increase of 6.66% year-on-year. 44.17% of the 10,000 sales target. Due to the decline in sales of Trumpchi's core models GS4 and GS8 this year, the overall sales growth of Trumpchi has slowed down.

Comment: GAC's passenger cars are under pressure. Fortunately, there are licenses in hand. Two new cars, the GS5 and GM6, will be launched in the second half of the year, which will help increase sales.

9. July sales of Japanese cars: both ice and fire

The four major Japanese automakers have all released their new car sales data in China in July, showing completely different performances. Among them, Toyota and Nissan's sales increased over the same period last year. Honda and Mazda declined.

What should the new car-building forces do in the game of big powers?

Toyota, which has the most sales, increased by 17.0% year-on-year to 127,400 vehicles. Among them, the sales of its high-end brands Lexus increased by 37.5%, and the sales of Corolla and Camry were good. Nissan’s sales increased by 2.0% to 106,859 units.

But in the same period, Honda's sales volume decreased by 7.8% to 105,960 vehicles. Among them, the sales of the sports utility vehicle (SUV) "XR-V" declined, and the sales of the "Binzhi" also decreased. Mazda decreased by 10.6% to 20,597 vehicles.

Comment: Japanese cars continued the situation last month. It will take some time for Honda to resume growth.

10. FCA has sold less than 85,000 vehicles in China in half a year, and the situation of the Jeep brand is worrying

In the first half of the year, Fiat Chrysler (FCA) sold less than 85,000 cars in China, making it one of the worst-performing multinational auto groups in China.

What should the new car-building forces do in the game of big powers?

Sales of the company's star product Jeep cars fell 35% year-on-year. Fiat-Chrysler's new chief executive Mike Manley has promised that China will become the company's global growth engine.

Comment: Fiat Chrysler, which is in a precarious state, may be more troublesome in the future.

11. New forces such as Weilai and Weimar have entered the 8th batch of new energy vehicle promotion catalogs

On August 2, the Ministry of Industry and Information Technology announced the eighth batch of "Recommended Models for the Promotion and Application of New Energy Vehicles" in 2018 through its official website. A total of 385 new energy vehicle product models were promoted and applied, compared with the seventh batch of catalogs this year (342 in total). The number of promotion of models) has increased.

What should the new car-building forces do in the game of big powers?

Among them, Weilai ES8 and Weimar EX5 entered the list for the first time. Entering the promotion catalog of the Ministry of Industry and Information Technology means that these products have obtained a pass to enter the market.

Comment: A big step for new forces in car building.

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